Emotions, messages, building a brand beyond product

When was the last time you watched an advertisement, visit a website where you are compelled to tears?

Products are not just products. They have a life; a spirit and a place where they came from. It came from an inherent vision to get to point A to B. That point B is a better place. There are messages that are powerful; telling a hidden desire, a dream, a profound story. So there is the challenge. Unlocking the doors to discover the message. It is freedom. Let this be an inspiration to you. There are people out there, agencies, systems that can help unlock those doors. Why not? So, let us start here, there is a story behind your creation. Many products are great but they can be boundless when we face what is driving it, the reality, the emotion behind why the product was envisioned or created. Music is powerful agent. Images are powerful agents. Let the tears come. It is there.

One of the agencies that inspire me brings dreams and story to life — Get teary and fired up here, drop your impressions and surrender to the dream and energy to move mountains: Basic (https://basicagency.com/about).

This is not a paid endorsement. I LOVE TO discover great dreams and energies. Thanks for listening and dreaming with me.

On intentions

New year. New you. Here’s why every day is a great day to set our intentions. It is never too late and it doesn’t have to be New Years. What’s important is that we are taking the step to actually write and put our energy in how we want to be, express, and how we want to create.

How beautiful it is to see my friends and family as 2018 passed and now here is 2019. Why?

Deep down, there is always this desire within us to make things better for ourselves and set goals. What drives us to do this? It is a remarkable thing. Aren't people amazing? Why? We use this time to see that it is a gift to have space, time and the ability to renew ourselves. The new year is beautiful. Each day is an expression. How am I going to be?

Thankful for the year-end and new years to reflect and practice.

Questions to ask oneself:

What is my intention?

Are my actions and mindset in line with that intention?

Why is it important to check oneself?

What steps am I taking to create this space of purpose?

Is it working?

How are you going to be?

It is exciting. It is humbling to observe the mind. Stay open. That is the intention. Lean back to lean in. Trust. Risk. Be open. Thrive. Lead. Inspire.

I am excited and grateful to be one of the chosen women to participate in this initiative. It is called affhermation (https://affhermation.org). Check it out.